Turn the Fog of War into a Navigable Landscape.
We map the territory others cannot see.
Hard Truths
If this is your daily weather, you're not alone.
Map Legend
The Map Legend
Four layers. One navigable landscape.
We don't just capture what happened.
We reveal what's missing — so the next step becomes obvious.
Backdrop
The terrain: constraints, context, and boundaries.
Reveals: Where the ground is uneven.
L2
Human Story
The actors: voices, roles, and lived reality.
Reveals: Who is carrying the weight.
L3
Synthesis
The signal: the few words that matter.
Reveals: What to decide — now.
L4
Relational
The links: cause, effect, dependencies, tension.
Reveals: Why progress keeps slipping.
Services
Choose the medium. Keep the map.
Three ways to capture and carry the ground truth.
The Live Hunt
Real-time capture.
We map the room as it moves — analogue on the wall, or digital for remote and projected sessions.
San Studio
Static maps you can carry.
We forge live spoor (or dense documents) into scalable artifacts: murals, banners, illustrations, and concentrated PDF reports.
San Video Lab
Insight in motion.
We turn a static harvest into kinetic story — 30, 60, or 90 seconds to bridge the chasm and align the tribe.
Strategic Harvest
Clarity you can carry into the room.
When the map is visible, alignment stops being a debate.
Selected hunts across teams and industries.
About
Systemic tracking through visual stories.
Inspire. Engage. Empower.
Most organisations don't lack intelligence — they lack a shared map. We listen for the spoor: what's true, what's stuck, what's being avoided.
“Tracking” is our language because systems leave traces. When the traces are made visible, decisions get lighter. Alignment gets real. Momentum returns.
- Ground truth over slide gloss.
- Clarity you can carry.
- Threads that reconnect the work.
Who's at the table
Deon and Claire lead the work — mapping live rooms, forging static artifacts, and building motion stories when the tribe can't gather.
We're not here to decorate your strategy. We're here to make it navigable.
Ready
Discover the terrain you're standing on.
Five questions. A clear read. A next step you can act on.
- Your current terrain: Labyrinth, Chasm, or Ascent
- Which layer is missing
- A practical first move for the next 30 days
No fluff. No sales maze.